The head of Boccio Coscarelli is credited as one of the true fashion visionaries of modern times. Having started his career in design at RCA Modeling Agency, he went on to become the soprano fashion designer for top-selling daytime soap opera “Romantically Challenged.” He has since established his own successful clothing ventures in both fashion and accessories. His company, Boccio Coscarelli International, was recently sold to private equity firm Capstone International Ltd. for a reported six-digit investment. With his Boccio Company, Coscarelli is focusing on the growing sector of high-end luxury and fashion. Boccio’s primary focus lies in developing and launching new brands that will garner both critical acclaim and widespread appeal.
Coscarelli has been described as one of the top fashion moguls in the world. A true Renaissance man with Italian origins, Coscarelli’s vast wealth is reflected in the impressive array of luxurious homes, art collections, and world-class architecture that are seen throughout Bocconi. In recent years, the global spotlight has fallen on the small city of Bocconi as it is drawing attention as one of the rising cities of the world due to its abundance of world-class boutiques, restaurants, and top notch spa facilities. Boccio has made it clear that he intends to continue to establish successful partnerships with the finest luxury fashion brands that reflect his vision for the future of broccoli and the fashion industry in general.
Coscarelli’s focus on building long term professional relationships with the finest luxury fashion brands in the world has created a sense of confidence and comfort that is not often found in other business ventures. While many fashion moguls may choose to cash in on the fad of celebrity endorsements or the idea of easy marketability through ubiquitous brand positioning, Boccio has taken an innovative approach to fashion and luxury by employing a different model. Instead of attempting to use these celebrity endorsed products or easy marketability to explode their businesses, boccioni have chosen to form lucrative partnerships with high caliber fashion brands that share their passion for fashion and lifestyle.
These luxury companies include names such as Gucci, Dior, and Prada; each of which share Coscarelli’s passion for fashion and commitment to providing customers with the highest quality products available in the world. With Coscarelli’s focus on long term sustainability, it is no surprise that these and other luxury fashion companies have remained in Bocconi for over twenty five years. Boccio believes that the model he has created with these premium fashion houses is the perfect blueprint for the future of luxury and is not interested in selling his company short.
Boccio Management of Fashion and Luxury Companies believes that it is possible for smaller luxury enterprises to grow successfully in the same fashion that larger luxury companies have done. They have made it clear that they expect the model to continue being a leader in the market, by continuously innovating new products, meeting customer demands, increasing awareness of their brands and staying on the cutting edge of design. For the companies themselves, the benefits of operating in Bocconi are enormous. The low costs of doing business in Bocconi allow these companies to reinvest their profits back into developing new, innovative products for their clients.
The combination of boccioni and luxury fashion has allowed many companies to tap into markets that would be otherwise un accessible to them. With their global recognition and a solid reputation, these luxury companies are able to tap into a targeted consumer base that appreciates the beauty and value that come with owning a Boccioni watch or handbag. While many companies see the business opportunities inherent in the venture as nothing more than a gamble, those who are more risk averse recognize the potential for growth and expansion in this unique niche industry. In fact, some of the luxury companies that are based in Bocconi, like Cachet, represent the bulk of their client base.
The creation of boccioni is just one way in which luxury companies work to expand their market share. Other creative ways in which to do so include creating signature Boccioni watches, designing an upscale line of ready-to-wear clothing from boccioni and accessories, or, in some cases, leasing out designer boccioni to independent stylists and boutiques. There is a definite art to the management of fashion and luxury companies in Bocconi – the successful implementation of plans and vision can ensure growth and profitability in a marketplace where so much of the competition consists of the lesser known names in the field.
For many of the companies based in and around Bocconi, these ventures represent the fulfillment of dreams and visions. These companies have long prided themselves as leaders in fashion and quality, and their pursuit of their goal to become the most popular and well-respected names in Italy has long been considered a priority for business managers everywhere. For Boccioni companies, these ventures represent the ultimate in expansion, marketing, and awareness. This is a vision that can only grow with time, and the visionaries of this Italian fashion community know that they will succeed, because the success of their competitors is at risk if they don’t take full advantage of their innovative and highly skilled work force.